Variety journalist Scott Kirsner reports on the YouTube about face on the issue of Pre Roll as monetization for online video. The surprise is that the Google-owned company would break down on an anti-pre roll stand, and actually finally choose revenue over user experience. It sounds like admitting that we are still stuck where no [...]
Some really nice help from Jeff Porter at Searchengineland.com geared towards small, local businesses looking to enter the wild-west world of Online Video Ads. Read The Full Post read more | digg story
“Microsoft is going after the $70 billion spent on TV ads every year. This morning it announced that it will acquire Navic Networks, a company based in Waltham, Massachusetts that delivers interactive ads across cable TV networks. ” With wider options for their demos, the effort should prove to be fairly strong competition for Google. [...]
“Microsoft is going after the $70 billion spent on TV ads every year. This morning it announced that it will acquire Navic Networks, a company based in Waltham, Massachusetts that delivers interactive ads across cable TV networks. ” With wider options for their demos, the effort should prove to be fairly strong competition for Google. [...]
