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SEO Nonsense

Making sense of the Search Engine Optimization and Online Marketing World

Entries for January, 2008

“Search Marketing Still Dominates Online Advertising”

“New eMarketer report documents search trends” and Google still dominates.
read more | digg story

“The 19-Hour Website Analysis, in 20 Minutes or Less”

Well…ok…maybe a little more than 20 minutes.
Seriously, Stoney deGeyter has put together a good, if not always applicable list.
The one major flaw I see here, is that Stoney does not seem to differentiate skill sets to indicate whether an SEO decision is a technical one or not. This can be a problem for SEMs like [...]

“5 Reasons Why Rankings Are A Poor Measure Of Success” by Jill Whalen

While I do perform a monthly audit of my around 300 clients positioning, and believe the information can be useful to observe general trends, in this article, Jill has laid out the exact arguments that I use to quantify those results.
I want to run the audits for my own awareness, but I also believe that [...]